Hex
The AI-powered analytics workspace — notebooks, SQL, and apps with Magic AI built in.

What is Hex?
Hex is a collaborative analytics platform that combines SQL, Python, and no-code in one notebook — with Magic AI woven through every step. Ask questions in natural language and Magic writes the SQL, fixes errors, explains queries, and builds charts.
Notebooks publish as interactive data apps stakeholders can explore without touching code. Versioning, scheduling, and a semantic layer make it production-grade rather than scratchpad-only.
A free tier covers small teams; Pro and Enterprise scale seats and governance. Data teams use Hex to collapse the gap between question asked and dashboard delivered.
Who it's for
Works with
What Hex can do
5 capabilities, verified from the product.
- Magic AI SQL and chart generation
- Polyglot notebooks (SQL + Python)
- Publishable interactive apps
- Scheduling and versioning
- Semantic models
Jobs people hire it for
- 01Exploratory analysis
- 02Stakeholder dashboards
- 03Data science workflows
- 04Reporting
Pros & cons
Where it shines
- AI assistance at every step
- Great collaboration
- Real engineering rigor
Where it falls short
- Learning curve for non-analysts
- Pricing grows with editors
Pricing
Community
$0
Solo projects, core features
Professional
$36/editor/mo
Magic AI, scheduling, apps
Team
Custom
Governance, SSO, semantic models
Free Community + Pro from $36/editor/mo Pricing can change — always confirm on the vendor's site.
Frequently asked about Hex
What does Magic AI actually do?
It writes and fixes SQL/Python from natural language, explains queries, suggests charts, and reads your schema + semantic models so output matches your warehouse.
Can stakeholders use Hex without coding?
Yes — notebooks publish as interactive apps with inputs and filters, so anyone can explore results without touching the code.
Ready to try Hex?
1,139 people checked it out on the directory — see it in action on the official site.
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